From idea to live product,
faster and smarter
I help businesses turn ideas into real digital products. Not just code — strategy, design thinking, and the right tools to ship things users actually love.
Digital products that work for real people
Build products users actually want to use
I look beyond the component and think about the full experience. From user flow to final deploy, I own the outcome — not just the code.
- End-to-end product ownership
- User-centered architecture decisions
- Strategy that fits your stage and budget
Online stores built to convert and scale
Custom Shopify experiences, headless frontends, and performance-tuned sites. Your store should work as hard as you do.
- Custom Shopify & headless builds
- Performance and conversion optimization
- Mobile-first, always
Faster delivery without cutting corners
I use v0, Cursor, and AI workflows to move faster — but every decision is still intentional. You get speed and quality, not speed instead of quality.
- Rapid prototyping with v0
- AI-accelerated development with Cursor
- Smart automation with Claude and Codex
- Human judgment at every step
Real products, real results
A handful of projects I've built end-to-end — each one with a real user on the other side.
Yellowpop
yellowpop.com
Beckett Simonon
beckettsimonon.com
Yese García
yesegarcia.com
Jacqueline Hurst
jacquelinehurst.com
Hotel Parque del Sol
hotelparquedelsol.com.co
Pipa Rosa
piparosa.com
Convertex Digital
convertexdigital.com
Yellowpop
yellowpop.com
Beckett Simonon
beckettsimonon.com
Yese García
yesegarcia.com
Jacqueline Hurst
jacquelinehurst.com
Hotel Parque del Sol
hotelparquedelsol.com.co
Pipa Rosa
piparosa.com
Convertex Digital
convertexdigital.com
Yellowpop
yellowpop.com
Beckett Simonon
beckettsimonon.com
Yese García
yesegarcia.com
Jacqueline Hurst
jacquelinehurst.com
Hotel Parque del Sol
hotelparquedelsol.com.co
Pipa Rosa
piparosa.com
Convertex Digital
convertexdigital.com
Products that ship and stick
Custom stores built to convert
From Shopify storefronts to custom theme development — I build stores focused on performance, UX, and conversion. Clean code, fast load times, mobile-first by default.
WordPress without the headaches
Company portfolios and corporate sites built with Elementor for teams that want control without complexity. For more demanding projects, headless WordPress connected to a Next.js frontend — custom, scalable, and fast.
Smarter development, not just faster
I use Claude, Cursor, and Codex as part of my daily workflow — not to replace thinking, but to sharpen it. The result: better output in less time, with intentional decisions at every step.
Ship with confidence, every time
Every project runs through a proper Git workflow — feature branches, pull requests, code review, and automated deployments. No surprises in production. Clean history, traceable changes, and a deployment pipeline that works.
The right tool for every job
I pick what fits the problem, not what's trending. A focused, battle-tested stack that delivers.
Ready to turn your idea into a product?
Whether you're starting from scratch or need to level up what you already have — let's make it happen.